YouTube Lacks Video

Note: This blog was written for academic purposes, requiring an evaluation of social media platforms’ terms and conditions and recommendations for “re-drafting.”

Before seeing the YouTube Terms of Services page I thought the Facebook Terms of Service document was pretty bad, as in not user friendly (lengthy, not visually appealing, non-conversational language, etc.); however, the YouTube Terms of Services document gives Facebook a run for its money as far as being one of the worst social media terms documents. When I describe the documents as “pretty bad” or “worst,” I’m, referring to the level of understandability.  Not only is the document  incredibly lengthy, but the language consists of legal jargon not understandable to the “average Joe.”

Facebook Terms & Conditions

Facebook Terms & Conditions

For instance, try reading the very first item under “Your Acceptance,” which by the way, places a lot of responsibility on the user (“YOUR”). (Shown below.)

YouTube Terms & Conditions

YouTube Terms & Conditions (Click image to enlarge)

Although I must agree social media platforms are user-generated and should place a large responsibility on the user, the platform itself must also take responsibility as well, despite how hard policing an astronomical amount of uploads may be. In my personal opinion it’s only ethical to share the responsibility between those that are posting and those that created the platform in the first place. YouTube goes as far as placing responsibility on the viewers, which would seem difficult to enforce, as they may not have an account.

One of the items discussed in lecture was the accessibility social media terms and conditions documents. Again YouTube places the responsibility on the user, stating: “Although we may attempt to notify you when major changes are made to these Terms of Service, you should periodically review the most up-to-date version.”

Here’s an idea YouTube…step your game up. Play by the same rules as the rest of us, and put it in a video if you want people to listen. Or do you want people to list? While I agree you shouldn’t force individuals to watch an entire video on terms and conditions, as they may break their computer screen in frustration; however, you can prompt them to do so more readily. If the content is critical make users listen/watch to the whole thing, just like us non-paying Pandora users have to do when commercials play.

Regarding the terms and conditions document (not just changes, as mentioned above), did you (YouTube) ever think to put it in a video version? Wouldn’t it be most ethical (or best practice) to also utilize the power of audio/visual, as you encourage your users to do the same? Of course, in small digestible videos (like the rest of us) and maybe by category (Acceptance, Service, Accounts, General Use, etc.). Social media should be “social” or conversational (i.e. answer a question, put it in Q&A format).

Even though it’s a legal document, you can say it in plain English, or have two-versions if your stuffy lawyer tells you you still need the traditional format. Make it fun and preferrably in 3-ish minutes. Follow the same guidelines and recommendations we as users are told by the social media marketing experts, and maybe your terms of use will be read/watched and UNDERSTOOD more often.

Oh, and P.S. Your document is almost 5 years old! Get with the program! You wouldn’t not update your technology and features in 5 years, what makes it okay to keep your terms and services, and essentially your user agreement, the same.

P.S.S. I really love your product/platform YouTube, please accept my sincerest apologies for my attempt at a satirical bashing, while completing an assignment and providing some (what I hope to be) constructive criticism.

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Facebook Ad Survey Results

 Results for Facebook Users’ Opinions on Facebook Ads Survey

Question One

All of the twenty-three individuals that completed the survey have Facebook accounts. This was not surprising as Facebook was the primary method for participant recruitment. A strong majority (82.61%) of the survey participants view their Facebook newsfeed daily. The remaining participants view their newsfeed multiple times per week.

Question 2

Twenty-two of the twenty-three participants noticed advertisements on their Facebook account. Of those individuals that did notice advertisements on their Facebook, 16 individuals noticed advertisements in both their newsfeed and on the right side bar and 5 individuals noticed advertisements only in their newsfeed.

These type of ads are likely more apparent to most users because they are located in the feed of information they are scrolling through, rather than on the side. Additionally, if a Facebook account holder primarily uses their mobile device for Facebook, they would likely have only seen newsfeed advertisements as there is not a side bar on the Facebook mobile application.

Only one individual noticed advertisements solely in the right side bar.

Question 3

Question 4

According to the responses from question four, only 17 individuals should have answered this question; however 18 responses were collected.

Approximately 56% of the individuals found Facebook advertisements outside of their newsfeed to be “mildly bothersome,” 39% did not find them to be bothersome, and one individual (6%) found them bothersome.

Question 5

According to the responses from question four, only 21 individuals should have answered this question; however only 20 responses were collected.

Forty-five percent of the individuals found Facebook advertisements within their newsfeed to be “mildly bothersome,” 30% found them to be bothersome, 20% didn’t find them bothersome and one individual (5%) enjoyed them.

Question 6

Sixty-one percent of the individuals that participated in question seven (shown below) found Facebook advertisements outside of their newsfeed to be “slightly relevant” to their personal interests, 33% said they were not relevant to their interests and one individual said they were very relevant to their personal interests.

Question 7

Sixty-seven percent of the individuals that participated in question seven found Facebook advertisements inside their newsfeed to be “slightly relevant” to their personal interests, 24% said they were not relevant to their interests and 9.5% said they were very relevant to their personal interests.

Question 8

The majority (55%) of individuals were unaware that they could “unfollow” or block ads, 32% of individuals were aware of this feature and have used it, and 14% were aware of this feature but had not used it.

Question 9

Over half (55%) of the individuals claim to have clicked on a Facebook advertisement because of a level of interest in the product being advertised, 36% of individuals claim not to have clicked on Facebook advertisements and two individuals (9%) could not recall.

Question 10


 

Conclusion

Seventy-five of individuals found advertisements within their Facebook newsfeed bothersome or “mildly bothersome,” however; approximately the same percentage (76%) found the ads to be either very relevant or slightly relevant.

Only 61% of individuals found advertisements outside of their Facebook newsfeed bothersome or “mildly bothersome,” however; approximately 67% of individuals found the ads to be either very relevant or slightly relevant.

While many Facebook users find the ads to be bothersome, if the content is relevant and the ads are being clicked, they may still be relevant to the marketing industry. Many individuals find various marketing tactics to be bothersome, but that doesn’t mean they don’t work. Further research is needed to determine the return on investment (ROI), and thus the effectiveness, of Facebook ads as they pertain to online marketing.


 

Improvements

To improve survey results, a larger population should be surveyed and alternate online survey programs should be considered. In using a basic, free platform, many limitations prohibited me from tailoring the survey to the individual based on answers to previous questions. For example, if someone were to have entered the survey and said they did not have a Facebook account, they should have been exited from the survey. Based on a peer’s survey, it appears other online platforms offer this feature; however, this particular free version did not, thus increasing the possibility for inaccurate results.

Survey Assignment: Facebook Ads

As a professional in the marketing field and a graduate student studying social media, I have chosen to examine Facebook users’ opinions about Facebook advertisements.

Facebook advertising has allowed marketers to target individuals using demographics as well as personal preferences (“likes”). Although Google may have a larger audience to market to, Facebook may be able to target individuals more accurately.

Although Facebook advertising may seem like a great tool for marketers, how do Facebook users feel about this tactic? As you may have noticed, Facebook not only shows advertisements on the right side of your screen, as shown here (Hootsuite & Bounty), but it also shows sponsored advertisements within your news feed.

Facebook ad - Right

Sample of Facebook ad as shown outside of news feed, on right side of screen

Facebook ad in feed

Sample of Facebook ad shown within news feed

 

 

 

 

 

 

 

 

 

 

While these advertisements may seem annoying to Facebook users, Facebook also gives us the option to hide ads from a specific company and even take a survey to make your News Feed “better.” Whether the ads are annoying or not may be irrelevant to marketers if they produce a return on investment.

Although I was personally annoyed by some of these ads initially, in particular those that appeared in my feed as opposed to the right hand side of the screen, I also grew to appreciate their surprising level of accuracy in regards to my interests.  From a user experience perspective I can see how these advertisements can be annoying; however, from a marketing perspective I can also see how extremely powerful they can be. Being torn between these two opinions, I find myself wondering what other users think and whether or not having a marketing background affects their opinion.

The following are the instructions for our Research Methods in Mass Communication surveys assignment: Identify one service, register for the free trial and explore how you might use one of these programs to answer a research question you may be considering. Create a short survey and distribute to your friends on social media. Explain the purpose of the survey and what you hope to better understand.

I have chosen to use Survey Monkey, a free online survey software & questionnaire tool, to further investigate Facebook users opinions pertaining to Facebook advertisements. While I don’t believe a “short” survey will provide conclusive evidence regarding this matter, I do hope to achieve a better understanding of users opinions by collecting evidence from a larger sample size than just myself.

While I will be administering the survey formally on Facebook, it can also be found here.

NOTE: Initially this survey was designed to have a “weed-out” question asking individuals if they have a Facebook account and if they did not the survey would end. However, this feature is only available through the paid version of Survey Monkey. For this reason, I have included the question; however, it is the only required question. In the event the individual does not have a Facebook account, they are instructed to answer just the first question and select “Done” to complete the survey. Additionally, the unpaid version of Survey Monkey limits surveys to 10 questions.

Results will be provided publicly the week following the administration of the survey.

Analyzing Facebook & Email Analytics for Company ABC (In Your Words 12)

*Please note, this blog post is strictly for educational purposes. 

Company Background

Company ABC is a health-oriented entity in the Central Florida area. In addition to a Facebook page, they also  send out a bi-weekly e-newsletter and have accounts on Twitter, Pinterest and YouTube. 


Facebook Analytics for Company ABC (April 28, 2013 – May 25, 2013)

(*However some information provided about individuals posts is outside of this timeframe.)

ABC FB Overview

As of May 25, 2013 company ABC has 880 Facebook likes and almost a 40% increase in weekly total reach. Facebook “reach” is the terminology used indicating the number of people who have seen your posts. 

ABC FB Reach Demographics

The demographics of the individuals reached by company ABC’s Facebook are predominantly female (60.3%) and mostly between the ages of 25-34, followed by 35-44 years of age. The breakdown of the primary male and female demographics groups is as follow:

Gender Age Percentage of Reach
Female 25-34 28.6%
Female 35-44 13.5%
Male 25-34 13.5%
Male 35-44 9.7%

*Females 25-44 make up 42.1% of the company’s reach, and males age 25-44 make up 23.2%

The strong majority of the individuals reached by company ABC are English speaking (5,027), followed by Spanish speaking (428). Given that the company is located in the Central Florida area, it is not surprising that Orlando (1,634), Celebration (252) and Kissimmee (243) are the three cities with the highest reach.

Also by no surprise, the demographics of the individual “Talking About” company ABC coincide with the demographics of the individuals reached. Females age 25-34 are talking about company ABC most, followed by females age 35-44, males age 25-34 then males 35-44 years of age. These individuals are also primarily English speaking and in the Central Florida area (Orlando, Celebration and Kissimmee, respectively).

Talking about this - Demographics and How While the actual details of the content posted during this timeframe are not viewable, some general information can be deduced from the information provided.

ABC FB Posts

The first post received the highest level of virality. Given that the content of the post was geared toward a national observance, National Cancer Survivors, it is not surprising that this topic was considered more viral than the others. Not only was it an observance acknowledged by an entire nation, but also a topic that affects many – whether it be yourself, a family member or friend. While the reach of this post was relatively low in comparison to others, there were 7 engaged users and 6 people were talking about it. Other posts to take note of include “Join in some…” (5/28/13) and “Join us tomorrow morning in the…” (5/19/13). The post on May 28th reached 428 people, had 18 engaged users and 5 people “Talking about this.” The second post has a larger reach of 509 and an increased number of people “Talking about this” (10), but less engaged users (13). Of the eight posts for which data was provided, these were the three most significant.

How you reached people (no paid)

It would appear there were no paid posts during the time frame under review. Given that the individual post details are from May 27, 2013 – June 2, 2013 and the insights information is from April 28, 2013 – May 25, 2014, it is difficult to determine a definite correlation between posts and traffic. Also with limited information on each post, further analysis is also somewhat undeterminable (i.e. what was the exact wording of the full post, what was linked to, what images were used, etc.). However, what we do see is a spike on May 21, 2013, which is when the bi-weekly e-newsletter was sent out.

Visits to your page

*Note: The stats from this email are further evaluated below.


Email

The email statistics provided by Bronto are shown below. Given that we do not know the content of the email and if there was a call to action to generate revenue, this portion of the information cannot be further evaluated.

Email stats 

There were a total of 2,624 emails sent out for the May 21, 2013 campaign, 2,606 were deliverable and 661 were opened, making the open rate 25.4%.

According to MailChimp, the average open rate for a health and fitness related email campaign is 24.27%, thus making company ABC’s open rate slightly above average. Even more impressive, MailChimp claims the average click rate for health and fitness campaigns is 3.64% and the average soft bounce is 0.83%.

Company ABC’s click rate was far more impressive at 10.9%, and their soft bounce rate was better than average at 0.2%. Overall the email campaign statistics appear to be better than average. 


Improvements, Other Channels & Future Campaigns

In the future, I would continue to utilize posts similar to “Join in some…” (5/28/13) and “Join us tomorrow morning in the…” (5/19/13) posts, as they appeared to receive the most level of engagement.

I would also highly recommend targeting your content to the most dominant demographic – females between the ages of 25-44. This may include female related health-oriented posts, observances of awareness days more geared toward women (i.e. Breast Cancer, etc). Given that a strong portion of this age group of women are likely also mothers, health related tips for pregnant women and young children may also be worth exploring.

While I do think company ABC should also utilize their other social media channels, such as Twitter and YouTube, I believe they would receive the most positive results from the utilization of their Pinterest account given the demographics of their audience and the dominant amount of female Pinterest users.

Although Google+ may not seem like the most active platform for company ABC’s target market, I would still recommend, at the very least, completing an account.  Since the company already has a YouTube account (which is owned by Google), it would be wise to complete a profile on Google+ because of how these two platforms are increasingly being integrated into one another. Additionally, it is wise to be on Google+ for search engine optimization purposes.

In addition to utilizing Twitter as a teaser for Facebook posts and YouTube as a platform for expansion on popular posts, it is also critical that all of these channels are integrated. Not only should each platform contain a link to the other platforms but they should also have a consistent look, messaging and tone. In addition to linking the various social media accounts, they should also include an email sign up on their social media pages, and include links to their social media pages within their enewsletters. This will allow them to grow their social media followers and email list.

In Your Words 9 Assignment: Magic Kingdom

Please note, this is blog post is for academic purposes. Disney has no involvement with this content and it is entirely hypothetical.

The posts for the month of August detailed below are tailored primarily to a target market of mothers with children age 14 and younger. #MagicalMomMonday has been implemented to raise awareness about the Disney Parks Moms Panel as a resource for planning your family’s next trip. Seeing as this particular content is geared toward mothers, information about resources, planning, hotels and discount has also been included. Additionally, posts about current events and some of the most iconic attractions are shared for those individuals that are currently at the park, and to remind those who aren’t what they are missing. To mix things up a little and bring followers back to their youth, we have also utilized the Throwback Thursday trend to reminisce about childhood Disney memories. To encourage user generated content, a hypothetical #SundaySelfie contest has been created. Social media followers are asked to post their selfies for a chance to win free admission to Magic Kingdom.

Goals for the Month of August

  • Increase awareness of trip planning resources and discounts to promote booking your next trip.
  • Raise awareness about the Disney Parks Moms Panel and increase engagement with the mom demographic (age 25-40, female with children) on social media.
  • Take social media followers back to their youth with #TBT memories to remind them of their magical experience(s) as a child.
  • Encourage user generated content with #SundaySelfie (hypothetical giveaway contest).

*Note regarding photo usage for posts. If a photo is posted after both a Facebook and Twitter post, it is intended to be used for both. If a photo is only shown after Facebook, it is not to be used for the Twitter post. If there is a link included in a Facebook post and no image, one of the auto-generate images Facebook pulls from the page the link directs users to will be used.

Friday, August 1:

Facebook: Happy August Facebook fans! There’s still a little bit of summertime left to plan your trip to Magic Kingdom!

Twitter: Happy August! There’s still a little bit of summertime left to plan your #summer trip to Magic Kingdom

Magic Kingdom

Saturday, August 2:

Late morning/Early afternoon

Facebook: Don’t forget to download the My Disney Experience Mobile app for your next trip! Features help you easily navigate your way through the park, find character greeting locations and times, browse restaurants and more! http://bit.ly/1paPPrz

 

My Disney Experience Mobile App

Twitter: Download the My #Disney Experience app to help plan your next trip and navigate through the park! http://bit.ly/1paPPrz

Late afternoon/Early evening post:

Facebook: Witness Cinderella’s castle magically transform after being sprinkled with Tinker Bell’s pixie dust! Celebrate the Magic at 9:45pm or 10:35pm

Twitter: Witness Cinderella’s castle’s magical transformation at 9:45 or 10:35 this evening

Cinderella's Castle

Sunday, August 3:

Facebook: It’s Selfie Sunday! Post your Disney themed selfie and you will be entered to win free admission to Magic Kingdom  (Include shortened link to contest rules – this link will also generate image on Facebook.)

Twitter: #SundaySelfie Tweet your #Disney themed selfie for a chance to win free admission to Magic Kingdom. Find out more here  (Include shortened link to contest rules.)

Monday, August 4:

Facebook: It’s Magical Mom Monday! Planning a trip to Magic Kingdom? Find answers to your questions from the Disney Parks Moms Panel http://bit.ly/1tAGiw8

Disney Parks Moms Panel

Twitter:#MagicalMomMonday Planning a trip to Magic Kingdom? Find answers to your questions from the #DisneySMMoms http://bit.ly/1tAGiw8

Tuesday, August 5:

Facebook: Florida residents – Don’t miss this opportunity to save up to 35% on lodging for stays through August 14th http://bit.ly/U7RVdQ

Twitter: #Florida residents save up to 35% on lodging for stays through August 14th http://bit.ly/U7RVdQ #summersavings

Wednesday, August 6:

Facebook: No trip to the Magic Kingdom is complete without a visit to the iconic Cinderella’s castle where fairytales come true

Twitter: A must see at Disney’s Magic Kingdom – Cinderella’s  iconic castle

Cinderella's Castle

Thursday, August 7:

Facebook: Throwback Thursday! We’re reminiscing about the classic Magic Kingdom rides like Dumbo the Flying Elephant! What’s your favorite ride from childhood?

Twitter: Remember riding Dumbo the Flying Elephant as a child? Share with us your favorite childhood #Disney ride #TBT

Dumbo Ride

Friday, August 8:

Facebook: The Main Street Electrical Parade is scheduled for 9:00pm and 11:00pm this evening. Enjoy a display lighted floats and dancing Disney characters!

Twitter: Lighted floats and dancing Disney characters march down Main Street this evening at 9pm and 11pm

Evening Street Parade

Saturday, August 9:

Facebook: You don’t want to miss the Disney Festival of Fantasy parade as it makes its way through Magic Kingdom this afternoon at 3:00pm http://bit.ly/1iaX7q4 (Image generated by Facebook from link)

Twitter: Don’t miss the Disney Festival of Fantasy Parade at 3:00pm as it makes its way through Magic Kingdom http://bit.ly/1iaX7q4

Sunday, August 10:

Facebook: It’s Selfie Sunday! Post your Disney themed selfie and you could win free admission to Magic Kingdom! <First name> was last weeks Sunday Selfie winner! (Include last week’s winning selfie & shortened link to contest rules.)

Twitter: Tweet your #Disney themed selfie and you could win free admission to Magic Kingdom! <First name> was last weeks #SundaySelfie winner (Include image of last weeks winner with instructions detailed below photo.)

Monday, August 11:

Facebook: Magical Mom Monday! Meet the moms behind the Disney Parks Moms Panel http://bit.ly/1jCuuFn

Twitter:#MagicalMomMonday Meet the moms behind the Disney Parks Moms Panel http://bit.ly/1jCuuFn #DisneySMMoms

Tuesday, August 12:

Facebook: Magic Kingdom offers Summer Savings! Get a FREE additional day on each ticket when you buy 6 or more 4-day or longer Magic Your Way tickets – use them immediately or save them for a later date! http://bit.ly/1f3RLIu

Twitter: Purchase 6 or more tickets by August 17th and you can save #summersavings http://bit.ly/1f3RLIu

Wednesday, August 13:

Facebook: MagicBands allow you to enter parks, check in at FastPass+ entrances, unlock your hotel room and more! Learn how you can unlock the magic http://bit.ly/MXzzsC

MagicBand

Twitter: Unlock the magic with your MagicBand! Here’s how they work http://bit.ly/MXzzsC

Thursday, August 14:

Facebook: The iconic “It’s a small world” song takes many of us back to a childhood visit to Magic Kingdom. Share your Throwback Thursday Disney memory with us!

It's A Small World

Twitter: The iconic “It’s a small world” song takes many of us back in time. Share your favorite #TBT #Disney memory with us

Friday, August 15:

Facebook: Start your weekend visit to the Magical Kingdom with a guided scavenger hunt that the whole family can enjoy http://bit.ly/1r71Tu3

Twitter: Disney’s Family Magic Tour at the Magic Kingdom will take you and your family on an unforgettable adventure http://bit.ly/1r71Tu3

Saturday, August 16:

Facebook: Be Our Guest at Beast’s enchanted castle for lunch or dinner – Reservations accepted. Check availability online http://bit.ly/19088bR

Eat at Beast's Castle

Twitter: Be Our Guest at Beast’s enchanted castle for lunch or dinner – Reservations accepted. Check availability online http://bit.ly/19088bR

Sunday, August 17:

Facebook: Check out Mickey’s Sunday Selfie in front of Magic Kingdom! Share your Disney themed selfie for a chance to win free admission to Magic Kingdom! (Shortened link to contest instructions where a photo of Mickey’s selfie is featured as image header. Mickey’s image will serve as link preview image generated by Facebook.)

Twitter: Check out Mickey’s #SundaySelfie! Share your #Disney themed selfie for a chance to win free admission to Magic Kingdom (Shortened link to contest instructions where Mickey’s photo is featured as image header.)

Monday, August 18:

Facebook: Ask the Disney Parks Moms Panel questions you have about your next trip to Magic Kingdom. Moms helping moms on this Magical Mom Monday! http://bit.ly/W7ZouR

Twitter: Ask the Disney Parks Moms Panel questions you about your next trip to Magic Kingdom#MagicalMomMonday #DisneySMMoms http://bit.ly/W7ZouR

Tuesday, August 19:

Facebook: With Memory Maker, your whole family can be in the picture! Save $50 when you buy in advance! http://bit.ly/1cQ5bbT

Memory Maker

Twitter: With Memory Maker, your whole family can be in the picture! Save $50 when you buy in advance! #magicalmemories http://bit.ly/1cQ5bbT

Wednesday, August 20:

Facebook: Planning a trip to the Magic Kingdom? My Disney Experience makes it easy to manage your plans http://bit.ly/1a4hHRV

My Disney Experience

Twitter: Planning a trip to the Magic Kingdom? My #Disney Experience makes it easy to manage your plans http://bit.ly/1a4hHRV

Thursday, August 21:

Facebook: Do you have a Throwback Thursday photo with Mickey Mouse ears on? We want to see it!

Twitter: Have an old photo tucked away of you wearing Mickey Mouse ears? We want to see it #TBThursday

Mickey Ears

Friday, August 22:

Facebook: Beat the summer heat with a trip to the ice cream parlor on Main Street, U.S.A. at the Magic Kingdom

Twitter: One way to beat #summer heat – A trip the the #icecream parlor

Ice Cream Parlor

Saturday, August 23:

Facebook: Twinkling floats light up the lagoon this evening. For times and locations to see the Electrical Water Pageant visit http://bit.ly/1dXN7Ku

Water Parade

Twitter: Twinkling floats light up the lagoon. Times & locations: http://bit.ly/1dXN7Ku

Sunday, August 24:

Facebook: Last weeks Sunday Selfie winner was <First Name>! Post your Disney themed selfie and you could win free admission to Magic Kingdom! (Include shortened link to the updated contest page with most recent winners and rules. Link will include photo of last week’s winner.)

Twitter: <First name> was last weeks #SundaySelfie winner! Tweet your #Disney themed selfie for a chance to win free admission to Magic Kingdom! (Include shortened link to the updated contest page with most recent winners and rules.)

Monday, August 25:

Facebook: It’s another Magical Mom Monday and we want to hear from you! What’s your #1 tip for other moms visiting Magic Kingdom with their children for the first time?

Twitter: Us #MagicalMoms have to stick together. What’s your #1 tip for a mother traveling to Magic Kingdom with her children for the first time

Tuesday, August 26:

Facebook: Looking for lodging to complete your stay and rest your head – Here’s a list of resorts at the Magic Kingdom http://bit.ly/1wgbm07

Twitter: No trip to the Magic Kingdom is complete without a stay in one of our many magical resorts http://bit.ly/1wgbm07

Wednesday, August 27:

Facebook: Happy Hump Day! Have you made your Labor Day weekend plans yet? How about a trip to the Magic Kingdom to for a ride on Aladdin’s Magic Carpet and more!

Twitter: Happy #HumpDay Have you made your #LaborDay weekend plans yet? How about a trip to Magic Kingdom

Aladdin's Magic Carpet

Thursday, August 28:

Facebook: Thunder Mountain, Splash Mountain, Mr. Toad’s Wild Ride, Country Bear Jamboree…what was your favorite ride or attraction as a child? Share your Throwback Thursday favorites!

Country Bear Jamboree

Twitter: #TBT What was your favorite ride or attraction as a child? Splash Mountain? Thunder Mountain? Mr.Toad’s Wild Ride? Country Bear Jamboree?

Friday, August 29:

Facebook: Enjoy a spectacular display of fireworks narrated by Disney characters this evening at 10:00pm at the Magic Kingdom

Twitter: Enjoy spectacular fireworks narrated by your favorite #Disney characters tonight at 10pm

Firework spectacular at Magic Kingdom

Saturday, August 30:

Facebook (Poll) – Question: What’s your favorite Magic Kingdom whimsical Land? Answer selections: Adventureland, Frontierland, Liberty Square, Fantasyland, Tomorrowland, Main Street USA.

Twitter: Visit Magic Kingdom’s 6 lands – Adventureland, Frontierland, Liberty Square, Fantasyland, Tomorrowland, Main Street USA. Tweet us your fav!

Sunday, August 31:

AM/Early Afternoon Post

Facebook: Submit your Disney themed Sunday Selfie today and you could win free admission to Magic Kingdom for Labor Day! (Include shortened link to contest rules.)

Twitter: Submit your #Disney themed #SundaySelfie today and you could win free admission to Magic Kingdom for #LaborDay (Include shortened link to contest rules.)

PM Post

Facebook: Begin your Labor Day at the Magic Kingdom with a magical welcome! Opening ceremony occurs tomorrow at 8:40am!

Twitter: Begin your #LaborDay at the Magic Kingdom with a magical welcome! Ceremony begins at 8:40am tomorrow.

Opening Ceremonies